Dr. Phillip Rousseau

It is my pleasure to inform you that Dr. Phillip Rousseau, a postdoctoral researcher in anthropology here at UCI has joined the Center for Ethnography as a Short-term Visiting Scholar. He will occupy the Center for Ethnography office on the third floor of the Social and Behavioral Sciences Gateway (SBSG) Room 3568 while in residence at UCI. I hope you will enjoy his acquaintance.

Phillip Rousseau recently defended his international joint PhD both at the University of Montreal and École des Hautes Études en Sciences Sociales (Paris). His thesis, entitled “Fragile cultures: UNESCO and Cultural Diversity” focused on the recent normative activity at UNESCO surrounding the concept of cultural diversity – an attempted institutional corrective to the reductionist view of economic globalization. Through multi-sited ethnographic work in and around the UN institution, the research engaged with the organization’s elaboration of an international consensus on cultural diversity and unearths a specific modernist aesthetic discourse as its epistemological backbone.

 

During his stay at the Center for Ethnography, Phillip will extend his interest on the contemporary uses of cultural diversity pursuing a postdoctoral research project supported by a fellowship from the Social Sciences and Humanities Research Council of Canada. It will focus on the emergence of culture and cultural diversity as specialized domains in advertising circles (diversity, multicultural and ethnic marketing). As more and more marketing agencies produce frameworks of cultural awareness, the question of what elements of culture are in play and how these are grasped, manipulated and represented by marketers make it a relevant feature in understanding the topography of the contemporary uses of culture. Fieldwork will be done in the Los Angeles area.

 

Dr. Alain Mueller

It is my pleasure to inform you that Dr. Alain Mueller, an anthropologist from the University of Neuchatel, Switzerland has joined the Center for Ethnography as a Visiting Research Associate for his two year research fellowship beginning in April, during which he will study body-building culture in southern California.  He will occupy the Center for Ethnography office on the third floor of the Social and Behavioral Sciences Gateway (SBSG) Room 3568 and will be in periodic residence at UCI.  I hope you will enjoy making his acquaintance.

 

George Marcus
Director, Center for Ethnography

Alain Mueller recently defended his PhD at the Anthropology Institute of the University of Neuchatel, Switzerland. His thesis, entitled “Worldwide United: Constructing the World of Hardcore”, deals with a set of cultural activities commonly associated with the notion of music-based “youth subculture”: hardcore. This work examines the processes that are engaged in the construction of hardcore as a transnational “imagined community”. During his stay at the Center for Ethnography, he will extend his long-standing interests in popular culture by conducting a postdoctoral research project supported by a fellowship from the Swiss Science Foundation. It will focus on an emerging set of athletic activities called “Street Workout” by its adepts. Inspired by bodybuilding and gymnastics, “Street Workout” is practiced in urban areas like Los Angeles, where he will conduct fieldwork. The primary question of research is how the ethnic, masculine and athletic body is co-produced by both human and non-human agency in “Street Workout”.

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